Student Housing

Purpose-built student apartments & off-campus housing

Student housing is a high-velocity, seasonal business. Pre-leasing campaigns need to launch months before move-in, and the window to capture students is narrow. We build campaigns that fill your units before the academic year begins.

85%

Pre-Leased Before Move-In

60%

Lower CPL vs. ILS-Only

2 months

Earlier Full Occupancy

Challenges We Solve

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Narrow seasonal leasing windows (Jan–March for fall)
✕
High annual turnover requiring constant re-leasing
✕
Price-sensitive renters with limited budgets
✕
Competition from university-owned housing
✕
Difficulty reaching students on the right platforms
✕
Parents often co-sign — requiring dual-audience messaging

Services We Deploy

TikTok & Instagram Ads
Google Search PPC
Email Pre-Leasing Campaigns
Influencer Partnerships
SEO for Student Keywords
Retargeting Campaigns

KPIs We Track for Student Housing

Pre-Leasing RateCost Per LeaseApplication Conversion RateSocial Media EngagementOrganic Keyword RankingsRenewal Rate

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AI Leasing for Student Housing

Students expect instant answers. Our AI leasing assistant integrations provide 24/7 responses to pricing, availability, and amenity questions — capturing leads even when your leasing office is closed.

"Our student housing clients consistently achieve 80%+ pre-leasing rates before the start of each academic year."