What Is Your Vacancy Really Costing You?

Empty units don't pause your carrying costs. Calculate your true vacancy drag and see why marketing pays for itself.

88%
Pre-Leased in 90 Days
$62
Avg CPL
$4
ROI per $1 Spent
15+
Years Experience
units
$
%
$
Lost since you opened this page
$0.58
Total Vacancy Drag
$1.36M / year
$113.4K / month|$3.8K / day
36 vacant units × ($2.5K lost rent + $650 carrying cost) = $3.1K/unit/month
Vacant Units
36
12% of 300
Per Vacant Unit
$3.1K/mo
$37.8K/yr each
Above Stabilized
21 excess
$66.2K/mo avoidable
Marketing Breakeven
3 units/mo
$8.0K budget pays for itself

The Math Is Simple

Each vacant unit costs$3.1K/mo
Excess vacancy above 95%$66.2K/mo
Annual avoidable loss$793.8K
Marketing investment of$8.0K/mo
Equals2.1 days of vacancy drag
Pays for itself by filling3 units/mo
Monthly Comparison
Vacancy Cost$113.4K
Marketing Investment$8.0K
Net Exposure$105.4K
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